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The interacting effect of business and cultural distances on relationship management and export performance: the case of wine export between France and China
Shao, Lin Han, Bouzdine-Chameeva, Tatiana, Lunardo, RenaudVolume:
ahead-of-p
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/jbim-04-2019-0142
Date:
March, 2020
File:
PDF, 379 KB
2020