Gender effects on buyer perceptions of male and female...

Journal of Business & Industrial Marketing 2019 / 08 Vol. 34; Iss. 7

Gender effects on buyer perceptions of male and female sales representatives in China

Newell, Stephen J., Leingpibul, Duke, Wu, Bob, Jiang, Yang
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Volume:
34
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/jbim-09-2018-0258
Date:
August, 2019
File:
PDF, 318 KB
2019
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