Social media influence on the B2B buying process

Journal of Business & Industrial Marketing 2019 / 08 Vol. 34; Iss. 7

Social media influence on the B2B buying process

Diba, Hoda, Vella, Joseph M., Abratt, Russell
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Volume:
34
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/jbim-12-2018-0403
Date:
August, 2019
File:
PDF, 821 KB
2019
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