The sweet spot in the eye of the beholder? Exploring the...

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  • The sweet spot in the eye of the beholder? Exploring the...

The sweet spot in the eye of the beholder? Exploring the sweet sour spots of Asian restaurant menus

Kuo, Chen-Feng, Bavik, Ali, Ngan, Henrique Fátima Boyol, Yu, Chung-En
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Journal:
Journal of Hospitality Marketing & Management
DOI:
10.1080/19368623.2020.1790076
Date:
July, 2020
File:
PDF, 1002 KB
2020
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