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Measuring the impact of soft and hard total quality management factors on customer behavior based on the role of innovation and continuous improvement
Ershadi, Mohammad Javad, Najafi, Nafiseh, Soleimani, PariaVolume:
31
Journal:
The TQM Journal
DOI:
10.1108/tqm-11-2018-0182
Date:
November, 2019
File:
PDF, 830 KB
2019