Alipay entered Malaysia: a closer look at the new market...

Qualitative Research in Financial Markets 2020 / 07 Vol. ahead-of-p; Iss. ahead-of-p

Alipay entered Malaysia: a closer look at the new market entry strategy driven by Chinese tourists

Chew, Boon Cheong, Shen, Xiaobai, Ansell, Jake
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Volume:
ahead-of-p
Journal:
Qualitative Research in Financial Markets
DOI:
10.1108/QRFM-06-2019-0069
Date:
July, 2020
File:
PDF, 432 KB
2020
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