Does advertising really work?

International Journal of Accounting and Information Management 2020 / 03 Vol. 28; Iss. 3

Does advertising really work?

Wu, Keke, Yu, Yan, Dong, Dayong
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Volume:
28
Journal:
International Journal of Accounting & Information Management
DOI:
10.1108/ijaim-10-2019-0119
Date:
March, 2020
File:
PDF, 343 KB
2020
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