Role of customer attributes on absolute price thresholds

Journal of Services Marketing 2019 / 09 Vol. 33; Iss. 5

Role of customer attributes on absolute price thresholds

Vastani, Saloni Firasta, Monroe, Kent Bourdon
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Volume:
33
Journal:
Journal of Services Marketing
DOI:
10.1108/jsm-12-2017-0415
Date:
September, 2019
File:
PDF, 497 KB
2019
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