Utilising stakeholder theory for social marketing process...

Journal of Social Marketing 2019 / 07 Vol. 9; Iss. 3

Utilising stakeholder theory for social marketing process evaluation in a food waste context

Hodgkins, Samuel, Rundle-Thiele, Sharyn, Knox, Kathy, Kim, Jeawon
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Volume:
9
Journal:
Journal of Social Marketing
DOI:
10.1108/jsocm-12-2017-0088
Date:
July, 2019
File:
PDF, 184 KB
2019
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