A neurophysiological exploration of the dynamic nature of...

Journal of Retailing and Consumer Services 2020 / 11 Vol. 57

A neurophysiological exploration of the dynamic nature of emotions during the customer experience

Verhulst, Nanouk, Vermeir, Iris, Slabbinck, Hendrik, Larivière, Bart, Mauri, Maurizio, Russo, Vincenzo
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Volume:
57
Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2020.102217
Date:
November, 2020
File:
PDF, 1.53 MB
2020
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