Olympians on Twitter: A Linguistic Perspective of the Role...

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Olympians on Twitter: A Linguistic Perspective of the Role of Authenticity, Clout, and Expertise in Social Media Advertising

Fox, Alexa K., Royne Stafford, Marla B.
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Journal:
Journal of Current Issues & Research in Advertising
DOI:
10.1080/10641734.2020.1763521
Date:
August, 2020
File:
PDF, 1.31 MB
2020
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