The Right Time for Crowd Communication during Campaigns for...

Sustainability 2020 / 09 Vol. 12; Iss. 18

The Right Time for Crowd Communication during Campaigns for Sustainable Success of Crowdfunding: Evidence from Kickstarter Platform

Ryoba, Michael J., Qu, Shaojian, Ji, Ying, Qu, Deqiang
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Volume:
12
Journal:
Sustainability
DOI:
10.3390/su12187642
Date:
September, 2020
File:
PDF, 514 KB
2020
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