Does the interface quality of mobile shopping apps affect...

  • Main
  • 2020 / 9
  • Does the interface quality of mobile shopping apps affect...
Australasian Marketing Journal (AMJ) 2020 / 9

Does the interface quality of mobile shopping apps affect purchase intention? An empirical study

Patel, Vipul, Das, Kallol, Chatterjee, Ravi, Shukla, Yupal
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Journal:
Australasian Marketing Journal (AMJ)
DOI:
10.1016/j.ausmj.2020.08.004
Date:
September, 2020
File:
PDF, 712 KB
2020
Conversion to is in progress
Conversion to is failed