![](/img/cover-not-exists.png)
The influence of brand experience on brand authenticity and brand love: an empirical study from Asian consumersâ perspective
Safeer, Asif Ali, He, Yuanqiong, Abrar, MuhammadVolume:
ahead-of-p
Journal:
Asia Pacific Journal of Marketing and Logistics
DOI:
10.1108/APJML-02-2020-0123
Date:
October, 2020
File:
PDF, 194 KB
2020