Take a deep breath: the effects of television exposure and...

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International Journal of Advertising 2020 / 09

Take a deep breath: the effects of television exposure and family communication on family shopping-related stress

Lapierre, Matthew A., Krcmar, Marina, Choi, Eunjoo, Haberkorn, Kristen A., Locke, Sarah J.
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Journal:
International Journal of Advertising
DOI:
10.1080/02650487.2020.1820205
Date:
September, 2020
File:
PDF, 1.89 MB
2020
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