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Journal of International Marketing 2020 / 10

Expatriate Consumers’ Adaptations and Food Brand Choices: A Compensatory Control Perspective

Miocevic, Dario, Zdravkovic, Srdan
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Journal:
Journal of International Marketing
DOI:
10.1177/1069031X20961112
Date:
October, 2020
File:
PDF, 406 KB
2020
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