Ethno-Marketing: Synopse empirischer Studien sowie...

der markt 2011 / 06 Vol. 50; Iss. 2

Ethno-Marketing: Synopse empirischer Studien sowie Schlussfolgerungen für die Marketing-Praxis und -Forschung

Torsten J. Gerpott, Ilknur Bicak
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Volume:
50
Pages:
12
DOI:
10.1007/s12642-010-0042-7
Date:
June, 2011
File:
PDF, 2.25 MB
2011
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