Angular or rounded? The effect of the shape of green brand...

Angular or rounded? The effect of the shape of green brand logos on consumer perception

Meiting, Liu, Hua, Wei
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Volume:
279
Journal:
Journal of Cleaner Production
DOI:
10.1016/j.jclepro.2020.123801
Date:
January, 2021
File:
PDF, 528 KB
2021
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