International Journal of Pharmaceutical and Healthcare Marketing
2020 / 09 Vol. ahead-of-p; Iss. ahead-of-p
Exploration of stakeholder marketing orientation and its impact on business performance in Indian pharmaceutical marketing companies
Chahal, Hardeep, Kumar, Pankesh, Kumari, Neetu, Sethi, SagunaVolume:
ahead-of-p
Journal:
International Journal of Pharmaceutical and Healthcare Marketing
DOI:
10.1108/IJPHM-05-2019-0035
Date:
September, 2020
File:
PDF, 539 KB
2020