How Main Street Drives Wall Street: Customer...

Journal of Marketing Research 2020 / 10

How Main Street Drives Wall Street: Customer (Dis)satisfaction, Short Sellers, and Abnormal Returns

Malshe, Ashwin, Colicev, Anatoli, Mittal, Vikas
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Journal:
Journal of Marketing Research
DOI:
10.1177/0022243720954373
Date:
October, 2020
File:
PDF, 746 KB
2020
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