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Journal of Retailing and Consumer Services 2020 / 10

Assessing the influence of goal pursuit and emotional attachment on customer engagement behaviors

Li, Dongmei, Han, Xiaoyun
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Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2020.102355
Date:
October, 2020
File:
PDF, 707 KB
2020
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