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Terlato Wines International: Managing Rutherford Hill Merlot in a Post- Sideways Market
Tybout, Alice M., Bennett, Patrick, Koenigs, BrieVolume:
1
Journal:
Kellogg School of Management Cases
DOI:
10.1108/case.kellogg.2016.000338
Date:
January, 2017
File:
PDF, 432 KB
2017