The impact of imitation on Chinese social commerce...

The impact of imitation on Chinese social commerce buyers’ purchase behavior: The moderating role of uncertainty

Chen, Xiayu, Li, Yanrui, Davison, Robert M., Liu, Yezheng
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Journal:
International Journal of Information Management
DOI:
10.1016/j.ijinfomgt.2020.102262
Date:
November, 2020
File:
PDF, 842 KB
2020
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