The Role of Facial Expression and Tie Strength in Sender...

  • Main
  • 2020 / 11
  • The Role of Facial Expression and Tie Strength in Sender...

The Role of Facial Expression and Tie Strength in Sender Presence Effects on Consumers’ Brand Responses Towards Visual Brand-related User Generated Content

Nanne, Annemarie J., Antheunis, Marjolijn L., van Noort, Guda
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Journal:
Computers in Human Behavior
DOI:
10.1016/j.chb.2020.106628
Date:
November, 2020
File:
PDF, 763 KB
2020
Conversion to is in progress
Conversion to is failed