What kind of marketing distribution mix can maximize...

Tourism Management 2009 Vol. 30; Iss. 5

What kind of marketing distribution mix can maximize revenues: The wholesaler travel agencies' perspective?

Leo Huang, Kaung-Hwa Chen, Ying-Wei Wu
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Volume:
30
Year:
2009
Language:
english
Pages:
7
DOI:
10.1016/j.tourman.2008.10.011
File:
PDF, 190 KB
english, 2009
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