The role of predevelopment activities in the relationship between market orientation and performance
Fred Langerak, Erik Jan Hultink, Henry S. J. RobbenVolume:
34
Year:
2004
Language:
english
Pages:
15
DOI:
10.1111/j.1467-9310.2004.00340.x
File:
PDF, 166 KB
english, 2004