Volume 42; Issue 2

International Journal of Market Research

Volume 42; Issue 2
1

The 21st Century Consumer: A New Model of Thinking

Valentine, Virginia, Gordon, Wendy
Journal:
International Journal of Market Research
Year:
2000
Language:
english
File:
PDF, 93 KB
english, 2000
2

Using Known Patterns in Image Data to Determine Brand Positioning

Romaniuk, Jenni, Sharp, Byron
Journal:
International Journal of Market Research
Year:
2000
Language:
english
File:
PDF, 67 KB
english, 2000
5

Nothing New under the Sun?

Pincott, Gordon, Branthwaite, Alan
Journal:
International Journal of Market Research
Year:
2000
Language:
english
File:
PDF, 97 KB
english, 2000
7

A Test for Hit Rate in Binary Response Models

Franses, Philip Hans
Journal:
International Journal of Market Research
Year:
2000
Language:
english
File:
PDF, 61 KB
english, 2000