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Volume 19; Issue 3/4
Main
International Journal of Sport Management and Marketing
Volume 19; Issue 3/4
International Journal of Sport Management and Marketing
Volume 19; Issue 3/4
1
Ambush marketing and the Olympic and Paralympic Marks Act: a national sponsor perspective
Ellis, Dana
,
Patry, Philippe
,
Séguin, Benoit
,
O', Norm
,
Reilly, N.A.
Journal:
International Journal of Sport Management and Marketing
Year:
2019
Language:
english
File:
PDF, 334 KB
Your tags:
english, 2019
2
Management in sport for development: examining the structure and processes of a sport diplomacy initiative
Dixon, Marlene A.
,
Anderson, Arden J.
,
Baker, Robert E.
,
Baker, Pamela Hudson
,
Esherick, Craig
Journal:
International Journal of Sport Management and Marketing
Year:
2019
Language:
english
File:
PDF, 330 KB
Your tags:
english, 2019
3
Ambush marketing and the Olympic and Paralympic Marks Act: a national sponsor perspective
Ellis, Dana
,
Patry, Philippe
,
Séguin, Benoit
,
O', Norm
,
Reilly, N.A.
Journal:
International Journal of Sport Management and Marketing
Year:
2019
File:
PDF, 334 KB
Your tags:
2019
4
Management in sport for development: examining the structure and processes of a sport diplomacy initiative
Dixon, Marlene A.
,
Anderson, Arden J.
,
Baker, Robert E.
,
Baker, Pamela Hudson
,
Esherick, Craig
Journal:
International Journal of Sport Management and Marketing
Year:
2019
File:
PDF, 330 KB
Your tags:
2019
5
Exploring consumer responses to a nationwide breast cancer awareness campaign: the case of the National Football League's Crucial Catch campaign
Kwak, Dae Hee
,
Lee, Joon Sung
,
Kwon, Youngbum
,
Babiak, Katherine
Journal:
International Journal of Sport Management and Marketing
Year:
2019
File:
PDF, 327 KB
Your tags:
2019
6
Sport pro = Twitter pro - How soccer stars use Twitter at the height of their career
Grimmer, Christoph G.
,
Clavio, Galen
Journal:
International Journal of Sport Management and Marketing
Year:
2019
File:
PDF, 429 KB
Your tags:
2019
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