Volume 4; Issue 2

Journal of Consumer Research

Volume 4; Issue 2

1

Prevention of Accidental Poisoning Through Package and Label Design

Kenneth C. Schneider

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 252 KB

english, 1977

2

Consumer Use and Comprehension of Nutrition Information

Jacob Jacoby, Robert W. Chestnut and William Silberman

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 340 KB

english, 1977

3

Constructive Processes in Consumer Choice

James R. Bettman and Michel A. Zins

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 373 KB

english, 1977

4

The Impact of Television Advertising on Children from Low Income Families

Gerald J. Gorn and Marvin E. Goldberg

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 158 KB

english, 1977

5

Model of Consumer Reaction to Product Characteristics

George W. Ladd and Martin Zober

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 418 KB

english, 1977

6

A Programming Model of Consumer Choice among Multi-Attributed Brands

John J. Bernardo and J. M. Blin

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 273 KB

english, 1977

7

Students and Housewives: Differences in Susceptibility to Reference Group Influence

C. Whan Park and V. Parker Lessig

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 333 KB

english, 1977

8

Students and Housewives: Differences in Susceptibility to Reference Group Influence

Park, C. Whan, Lessig, V. Parker

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 645 KB

english, 1977

9

Consumer Use and Comprehension of Nutrition Information

Jacoby, Jacob, Chestnut, Robert W., Silberman, William

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 749 KB

english, 1977

10

Prevention of Accidental Poisoning Through Package and Label Design

Schneider, Kenneth C.

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 600 KB

english, 1977

11

The Impact of Television Advertising on Children from Low Income Families

Gorn, Gerald J., Goldberg, Marvin E.

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 308 KB

english, 1977

12

Front Matter

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 458 KB

english, 1977

13

Back Matter

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 394 KB

english, 1977

14

A Programming Model of Consumer Choice among Multi-Attributed Brands

Bernardo, John J., Blin, J. M.

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 604 KB

english, 1977

15

Constructive Processes in Consumer Choice

Bettman, James R., Zins, Michel A.

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 837 KB

english, 1977

16

Model of Consumer Reaction to Product Characteristics

Ladd, George W., Zober, Martin

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 977 KB

english, 1977