Volume 23; Issue 5-6

Journal of Marketing Management

Volume 23; Issue 5-6
4

Consumer savvy: conceptualisation and measurement

Year:
2007
Language:
english
File:
PDF, 238 KB
english, 2007
7

Advertising agency planning – conceptualising network relationships

Year:
2007
Language:
english
File:
PDF, 308 KB
english, 2007
11

Editorial

Year:
2007
Language:
english
File:
PDF, 180 KB
english, 2007