Volume 7; Issue 4

1

Letter to the editor

Year:
1991
Language:
english
File:
PDF, 158 KB
english, 1991
2

Editorial

Year:
1991
Language:
english
File:
PDF, 179 KB
english, 1991
4

Books received

Year:
1991
Language:
english
File:
PDF, 557 KB
english, 1991
5

Acknowledgements

Year:
1991
Language:
english
File:
PDF, 79 KB
english, 1991
6

Marketing, development and efficiency: British, American and Polish perspectives

Year:
1991
Language:
english
File:
PDF, 1.16 MB
english, 1991
7

Expert systems: The cold fusion of marketing?

Year:
1991
Language:
english
File:
PDF, 845 KB
english, 1991
8

Marketing planning in the larger family business

Year:
1991
Language:
english
File:
PDF, 1.20 MB
english, 1991
9

About the authors

Year:
1991
Language:
english
File:
PDF, 160 KB
english, 1991
10

The changing structure of Hungarian retailing: Prospects for foreign retailers

Year:
1991
Language:
english
File:
PDF, 1.00 MB
english, 1991
11

Book reviews

Year:
1991
Language:
english
File:
PDF, 233 KB
english, 1991
12

Innovation and the management of marketing in high technology small firms

Year:
1991
Language:
english
File:
PDF, 1.04 MB
english, 1991