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Volume 1; Issue 3
Main
Marketing Letters
Volume 1; Issue 3
Marketing Letters
Volume 1; Issue 3
1
Back Matter
Journal:
Marketing Letters
Year:
1990
Language:
english
File:
PDF, 251 KB
Your tags:
english, 1990
2
Entry Encouragement
M. Corstjens, C. Matutes and D. Neven
Journal:
Marketing Letters
Year:
1990
Language:
english
File:
PDF, 673 KB
Your tags:
english, 1990
3
Is Television Advertising Being Placed to Reach Product Users?
Imran S. Currim and Robert W. Shoemaker
Journal:
Marketing Letters
Year:
1990
Language:
english
File:
PDF, 978 KB
Your tags:
english, 1990
4
The Convergent Validity of Dichotic Listening and Hemispheric Priming as Methods for Studying Lateralized Differences in Affective Responses
Punam Anand and Morris B. Holbrook
Journal:
Marketing Letters
Year:
1990
Language:
english
File:
PDF, 817 KB
Your tags:
english, 1990
5
Consumers' Mood States and the Decision-Making Process
Meryl R. Gardner and Ronald Paul Hill
Journal:
Marketing Letters
Year:
1990
Language:
english
File:
PDF, 865 KB
Your tags:
english, 1990
6
When to Lead or Follow? It Depends
Mark Parry and Frank M. Bass
Journal:
Marketing Letters
Year:
1990
Language:
english
File:
PDF, 855 KB
Your tags:
english, 1990
7
Managerial Perspectives on Trade and Consumer Promotions
Chakravarthi Narasimhan
Journal:
Marketing Letters
Year:
1990
Language:
english
File:
PDF, 986 KB
Your tags:
english, 1990
8
Volume Information
Journal:
Marketing Letters
Year:
1990
Language:
english
File:
PDF, 210 KB
Your tags:
english, 1990
9
Measuring Preschool Children's Attitude
M. Carole Macklin and Karen A. Machleit
Journal:
Marketing Letters
Year:
1990
Language:
english
File:
PDF, 913 KB
Your tags:
english, 1990
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