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Volume 28; Issue 1
Main
Marketing Review St. Gallen
Volume 28; Issue 1
Marketing Review St. Gallen
Volume 28; Issue 1
1
Customer Centric Company
Marcus Schögel
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 451 KB
Your tags:
german, 2011
2
Misserfolgsfaktor Vertriebsmythen – Kundenorientierung durch den Vertrieb
Alexander Haas
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 670 KB
Your tags:
german, 2011
3
Kapital Kunde – mehr Markterfolg durch Customer Lifecycle Management
Peter Breuer
,
Jesko Perrey
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 652 KB
Your tags:
german, 2011
4
Kundenzentrierung in der Finanzbranche – Ansätze und Perspektiven
Anne Dohmen
,
Jürgen Moormann
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 1001 KB
Your tags:
german, 2011
5
Getting Closer to the Consumer – How Nivea Co-Creates New Products
Volker Bilgram
,
Michael Bartl
,
Stefan Biel
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
english
File:
PDF, 1.41 MB
Your tags:
english, 2011
6
» Customer Centricity – Kundenorientierung aus Überzeugung «
Springer Automotive Media Wiesbaden
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 691 KB
Your tags:
german, 2011
7
Auf dem Weg zu Service Centricity
Christian Coenen
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 719 KB
Your tags:
german, 2011
8
Transformationale Führung als Treiber einer Servicekultur
Alexander Pundt
,
Friedemann W. Nerdinger
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 743 KB
Your tags:
german, 2011
9
Neue Werbepotenziale durch Bündelung von Ressourcen bei Longtail-Versandhändlern
Alexander Schwinn Alexander Schwinn
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 1.15 MB
Your tags:
german, 2011
10
Customer Centric Company
Journal:
Marketing Review St. Gallen
Year:
2011
File:
PDF, 429 KB
Your tags:
2011
11
Kundenorientierte Unternehmensführung
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 491 KB
Your tags:
german, 2011
12
Google AdWords – Punktgenau und zielgerichtet werben
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 560 KB
Your tags:
german, 2011
13
Online-Kommunikation. Kunden zielsicher verführen und beeinflussen
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 458 KB
Your tags:
german, 2011
14
Kunden- oder Markenorientierung – Zwei Seiten einer Medaille oder alternative Routen?
Carsten Baumgarth
,
Bill Merrilees
,
Mats Urde
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 670 KB
Your tags:
german, 2011
15
Vorschau 2 | 2011
Journal:
Marketing Review St. Gallen
Year:
2011
Language:
german
File:
PDF, 445 KB
Your tags:
german, 2011
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