Volume 1; Issue 3

Marketing Science

Volume 1; Issue 3
1

Technical Note—Simplified Estimation Procedures for MCI Models

Nakanishi, Masao, Cooper, Lee G.
Journal:
Marketing Science
Year:
1982
Language:
english
File:
PDF, 209 KB
english, 1982
2

On the Reliability and Predictive Validity of Purchase Intention Measures

Kalwani, Manohar U., Silk, Alvin J.
Journal:
Marketing Science
Year:
1982
Language:
english
File:
PDF, 820 KB
english, 1982
4

On the Reliability and Predictive Validity of Purchase Intention Measures

Manohar U. Kalwani and Alvin J. Silk
Journal:
Marketing Science
Year:
1982
Language:
english
File:
PDF, 760 KB
english, 1982
5

Simplified Estimation Procedures for MCI Models

Masao Nakanishi and Lee G. Cooper
Journal:
Marketing Science
Year:
1982
Language:
english
File:
PDF, 215 KB
english, 1982
6

Nonlinear Pricing in Markets with Interdependent Demand

Shmuel S. Oren, Stephen A. Smith and Robert B. Wilson
Journal:
Marketing Science
Year:
1982
Language:
english
File:
PDF, 525 KB
english, 1982
7

Nonlinear Pricing in Markets with Interdependent Demand

Oren, Shmuel S., Smith, Stephen A., Wilson, Robert B.
Journal:
Marketing Science
Year:
1982
Language:
english
File:
PDF, 548 KB
english, 1982
8

Back Matter

Journal:
Marketing Science
Year:
1982
Language:
english
File:
PDF, 584 KB
english, 1982
9

Front Matter

Journal:
Marketing Science
Year:
1982
Language:
english
File:
PDF, 1.17 MB
english, 1982