Volume 28; Issue 10

Main
Psychology and Marketing
Volume 28; Issue 10

Psychology and Marketing

Volume 28; Issue 10

1

Dimensional qualitative research as a paradygmatic shift in qualitative inquiry: An introduction to the special issue

Journal:

Psychology and Marketing

Year:

2011

Language:

english

File:

PDF, 37 KB

english, 2011

2

Bequest giving: Revisiting donor motivation with dimensional qualitative research

Adrian Sargeant, Jen Shang

Journal:

Psychology and Marketing

Year:

2011

Language:

english

File:

PDF, 104 KB

english, 2011

3

Gestalt modeling of international tourism behavior: Applying dimensional qualitative research in constructing grounded theory

Drew Martin, Arch G. Woodside

Journal:

Psychology and Marketing

Year:

2011

Language:

english

File:

PDF, 231 KB

english, 2011

4

A dimensional qualitative research approach to understanding medically unnecessary aesthetic surgery

Melissa Markley Rountree, Lenita Davis

Journal:

Psychology and Marketing

Year:

2011

Language:

english

File:

PDF, 116 KB

english, 2011

5

Unveiling videos: Consumer-generated ads as qualitative inquiry

Pierre Berthon, Leyland Pitt, Philip DesAutels

Journal:

Psychology and Marketing

Year:

2011

Language:

english

File:

PDF, 149 KB

english, 2011

6

Dimensional mapping: Applying DQR and MDS to explore the perceptions of seniors' role in advertising

Michele Griessmair, Guido Strunk, Katharina J. Auer-Srnka

Journal:

Psychology and Marketing

Year:

2011

Language:

english

File:

PDF, 184 KB

english, 2011

7

Gen BuY: How Tweens, Teens, and Twenty-Somethings Are Revolutionizing Retail

Journal:

Psychology and Marketing

Year:

2011

Language:

english

File:

PDF, 45 KB

english, 2011