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Volume 15; Issue 4
Main
Social Marketing Quarterly
Volume 15; Issue 4
Social Marketing Quarterly
Volume 15; Issue 4
1
Role of Relationship Management and Value Co-Creation in Social Marketing
Desai, Darshan
Journal:
Social Marketing Quarterly
Year:
2009
Language:
english
File:
PDF, 145 KB
Your tags:
english, 2009
2
Exploring the Influence of the VERB™ Brand Using a Brand Equity Framework
Price, Simani M.
,
Potter, Lance D.
,
Das, Barnali
,
Wang, Yu-Chung L.
,
Huhman, Marian
Journal:
Social Marketing Quarterly
Year:
2009
Language:
english
File:
PDF, 142 KB
Your tags:
english, 2009
3
Myths, Mysteries, and Monsters: When Shaken Babies Make the News
Hennink-Kaminski, Heidi J.
,
Dougall, Elizabeth K.
Journal:
Social Marketing Quarterly
Year:
2009
Language:
english
File:
PDF, 204 KB
Your tags:
english, 2009
4
California–Mexico Collaborations on Social Marketing Campaigns Targeting Mexican Immigrants
Ojeda, Victoria D.
,
Hiller, Sarah P.
,
Estrada, Pamela
Journal:
Social Marketing Quarterly
Year:
2009
Language:
english
File:
PDF, 176 KB
Your tags:
english, 2009
5
Designing and Testing a Shaken Baby Syndrome Prevention Program – The Period of PURPLE Crying: Keeping Babies Safe in North Carolina
Runyan, Desmond K.
,
Hennink-Kaminski, Heidi J.
,
Zolotor, Adam J.
,
Barr, Ronald G.
,
Murphy, Robert A.
,
Barr, Marilyn
,
Sullivan, Kelly
,
Dougall, Elizabeth K.
,
Nocera, Maryalice
Journal:
Social Marketing Quarterly
Year:
2009
Language:
english
File:
PDF, 1.18 MB
Your tags:
english, 2009
6
Ending Poverty: “What's Social Marketing Got to Do With It?”
Lee, Nancy R.
,
Kotler, Philip
Journal:
Social Marketing Quarterly
Year:
2009
Language:
english
File:
PDF, 103 KB
Your tags:
english, 2009
7
Social Marketing Approach to a Successful Oral Cancer Case-Finding Pilot
Lowry, Ray
,
Archer, Anne
,
Howe, Debora
,
Russell, Rebecca
,
Hiom, Sara
Journal:
Social Marketing Quarterly
Year:
2009
Language:
english
File:
PDF, 265 KB
Your tags:
english, 2009
8
Tailoring Hospital Education Materials for The Period of PURPLE Crying: Keeping Babies Safe in North Carolina Media Campaign
Hennink-Kaminski, Heidi J.
,
Dougall, Elizabeth K.
Journal:
Social Marketing Quarterly
Year:
2009
Language:
english
File:
PDF, 839 KB
Your tags:
english, 2009
9
What Is So Special About Social Marketing? I Mean, Really
Smith, Bill
,
Schneider, Katharine H.
Journal:
Social Marketing Quarterly
Year:
2009
Language:
english
File:
PDF, 82 KB
Your tags:
english, 2009
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