Volume 46; Issue 3

California Management Review

Volume 46; Issue 3
1

Guidelines for Social Return on Investment

Alison Lingane and Sara Olsen
Journal:
California Management Review
Year:
2004
Language:
english
File:
PDF, 271 KB
english, 2004
2

Corporate Reputations: Should You Compete on Yours?

Grahame R. Dowling
Journal:
California Management Review
Year:
2004
Language:
english
File:
PDF, 233 KB
english, 2004
4

Why Is Property Right Protection Lacking in China? An Institutional Explanation

Shaomin Li
Journal:
California Management Review
Year:
2004
Language:
english
File:
PDF, 229 KB
english, 2004
5

Advance Selling for Services

Steven M. Shugan and Jinhong Xie
Journal:
California Management Review
Year:
2004
Language:
english
File:
PDF, 247 KB
english, 2004
7

Leveraging the Corporate Brand

Aaker, David A.
Journal:
California Management Review
Year:
2004
Language:
english
File:
PDF, 960 KB
english, 2004