Volume 7; Issue 2

GfK Marketing Intelligence Review

Volume 7; Issue 2
2

Design and Iconic Brands

Journal:
GfK Marketing Intelligence Review
Year:
2015
Language:
english
File:
PDF, 2.03 MB
english, 2015
5

Strategically Integrated Design – Helping Brands to Keep Their Promises

Krohn, Michael
Journal:
GfK Marketing Intelligence Review
Year:
2015
Language:
english
File:
PDF, 3.69 MB
english, 2015
6

Beyond Aesthetics: Seeing Form and Believing in Function

Hoegg, JoAndrea
Journal:
GfK Marketing Intelligence Review
Year:
2015
Language:
english
File:
PDF, 1.33 MB
english, 2015
7

Marketing and Product Design: A Rocky Love Affair

Landwehr, Jan R., Herrmann, Andreas
Journal:
GfK Marketing Intelligence Review
Year:
2015
Language:
english
File:
PDF, 1.80 MB
english, 2015