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Volume 6; Issue 1
Main
ASEAN Marketing Journal
Volume 6; Issue 1
ASEAN Marketing Journal
Volume 6; Issue 1
1
Does Luxury Brand Perception Matter In Purchase Intention? A Comparison Between A Japanese Brand And A German Brand
Sari, Diana
,
Kusuma, Brata
Journal:
ASEAN Marketing Journal
Year:
2014
Language:
english
File:
PDF, 569 KB
Your tags:
english, 2014
2
The Effects of Applying Revenue Management on Customer Satisfaction in Airline Industry: An Experimental Study in Indonesia
Lupiyoadi, Rambat
,
Putra, Bramana
Journal:
ASEAN Marketing Journal
Year:
2014
Language:
english
File:
PDF, 587 KB
Your tags:
english, 2014
3
Customer Satisfaction Index Model on Three Level Of Socioeconomic Status In Bogor Case Study: Customer Satisfaction on Branded Cooking Oil Product
Setiawan, Budi
Journal:
ASEAN Marketing Journal
Year:
2014
Language:
english
File:
PDF, 511 KB
Your tags:
english, 2014
4
Consumer Empowerment Profile in Rural and Urban Area
Simanjuntak, Megawati
,
Amanah, Siti
,
Puspitawati, Herien
,
Asngari, Pang S
Journal:
ASEAN Marketing Journal
Year:
2014
File:
PDF, 464 KB
Your tags:
2014
5
Effects of Animosity and Allocentrism toward Consumer Ethnocentrism in Shaping Consumersâ Willingness to Purchase: A Case Study on Consumers in Greater Jakarta (Jabodetabek Area) in Purchasing Malaysian Products
Selli, Maeyta
,
Kurniawan, Heri
Journal:
ASEAN Marketing Journal
Year:
2014
File:
PDF, 492 KB
Your tags:
2014
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