Volume 12; Issue 1

Design Management Review

Volume 12; Issue 1
1

Soul branding:SM How to do it

Jeffrey F. Durgee
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 113 KB
english, 2001
2

The evolution of health food: Erewhon bursts the plain brown wrapper

Nick Zarkades, Cynthia Davis, Charles T. Verde
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 440 KB
english, 2001
3

What's next in corporate and brand identity design

Allison Cheston
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 235 KB
english, 2001
4

Identity and brand: A broadening spectrum of design challenges and design opportunities

Thomas Walton
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 68 KB
english, 2001
5

Brand power: Using design and strategy to create the future

Ted Leonhardt, Bill Faust
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 952 KB
english, 2001
6

New! Improved! (Uh huh, yeah sure, whatever…): A look at the modern dynamics of brands

Larry Keeley
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 127 KB
english, 2001
7

“Brands aren't just names on packages!”

Charles Berger, Karl Speak
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 710 KB
english, 2001
8

Creating the look of a world leader

Reto Ruppeiner
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 113 KB
english, 2001
9

The big idea

Robert Jones
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 92 KB
english, 2001
10

Building a brand.comm

Lynn B. Upshaw
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 100 KB
english, 2001
11

Illustrating entertainment: A reflection

Tim Girvin, Chie Masuyama, Kristin Summers
Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 581 KB
english, 2001
12

Powerful brands— Perspectives of design managers from around the globe

Journal:
Design Management Review
Year:
2001
Language:
english
File:
PDF, 386 KB
english, 2001