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Volume 19; Issue 2
Main
Design Management Review
Volume 19; Issue 2
Design Management Review
Volume 19; Issue 2
1
Experiential Design Drives an Established Brand to a Youthful Market
Judi Jacobs
,
Jeff Hackett
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 161 KB
Your tags:
english, 2008
2
Achieving Brand-Driven Business Success
Connie Birdsall
,
Neil Johnston
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 172 KB
Your tags:
english, 2008
3
Insights on Brand and Business Success
Thomas Walton
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 61 KB
Your tags:
english, 2008
4
The Designful Company
Marty Neumeier
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 89 KB
Your tags:
english, 2008
5
The Road to Authentic Brand Is Littered with Design
David Lemley
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 89 KB
Your tags:
english, 2008
6
Brand Inside Meets Brand Outside
Karl D. Speak
,
Gilman Hanson
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 222 KB
Your tags:
english, 2008
7
The Socio-Cultural Role of Brand in Business Value Creation
Caroline A.A. Meads
,
Pradeep Sharma
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 117 KB
Your tags:
english, 2008
8
Embedded Brand: The Soul of Product Development
Guido Stompff
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 203 KB
Your tags:
english, 2008
9
How Tangible Is Your Brand?
Mary Weisnewski
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 82 KB
Your tags:
english, 2008
10
Inventing Brands: Opportunities at the Nexus of Semiotics and Intellectual Property
James G. Conley
,
J. Duncan Berry
,
Laura DeWitt
,
Mark Dziersk
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 493 KB
Your tags:
english, 2008
11
The Mathematics of Brand Satisfaction
Chris Rockwell
Journal:
Design Management Review
Year:
2008
Language:
english
File:
PDF, 135 KB
Your tags:
english, 2008
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