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Volume 28; Issue 3
Main
Health Marketing Quarterly
Volume 28; Issue 3
Health Marketing Quarterly
Volume 28; Issue 3
1
The Effects of Message Framing, Involvement, and Nicotine Dependence on Anti-Smoking Public Service Announcements
Jung, Wan S.
,
Villegas, Jorge
Journal:
Health Marketing Quarterly
Year:
2011
Language:
english
File:
PDF, 109 KB
Your tags:
english, 2011
2
Traveling Abroad for Medical Care: U.S. Medical Tourists' Expectations and Perceptions of Service Quality
Guiry, Michael
,
Vequist, David G.
Journal:
Health Marketing Quarterly
Year:
2011
Language:
english
File:
PDF, 120 KB
Your tags:
english, 2011
3
Best Practices of Total Quality Management Implementation in Health Care Settings
Talib, Faisal
,
Rahman, Zillur
,
Azam, Mohammed
Journal:
Health Marketing Quarterly
Year:
2011
Language:
english
File:
PDF, 277 KB
Your tags:
english, 2011
4
Educational Content and Health Literacy Issues in Direct-to-Consumer Advertising of Pharmaceuticals
Mackert, Michael
,
Love, Brad
Journal:
Health Marketing Quarterly
Year:
2011
Language:
english
File:
PDF, 201 KB
Your tags:
english, 2011
5
Marketing Retail Health Clinics: Challenges and Controversies Arising From a Health Care Innovation
Williams, Cheryl-Ann N.
,
Khanfar, Nile M.
,
Harrington, Catherine
,
Loudon, David
Journal:
Health Marketing Quarterly
Year:
2011
Language:
english
File:
PDF, 124 KB
Your tags:
english, 2011
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