Electronic shoppers and nonshoppers among videotex users:...

Journal of Direct Marketing 1991 Vol. 5; Iss. 3

Electronic shoppers and nonshoppers among videotex users: Shopping orientations, videotex usages, and demographics

Soyeon Shim, Marianne Y. Mahoney
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Volume:
5
Year:
1991
Language:
english
Pages:
10
DOI:
10.1002/dir.4000050306
File:
PDF, 843 KB
english, 1991
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