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Social Contagion and Income Heterogeneity in New Product Diffusion: A Meta-Analytic Test
Van den Bulte, Christophe, Stremersch, StefanVolume:
23
Year:
2004
Language:
english
Pages:
15
DOI:
10.1287/mksc.1040.0054
File:
PDF, 183 KB
english, 2004