What do we know about buyer–seller negotiations in...

Industrial Marketing Management 2011 Vol. 40; Iss. 6

What do we know about buyer–seller negotiations in marketing research? A status quo analysis

Uta Herbst, Markus Voeth, Christoph Meister
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Volume:
40
Year:
2011
Language:
english
DOI:
10.1016/j.indmarman.2011.07.004
File:
PDF, 296 KB
english, 2011
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