Strategic orientations, marketing capabilities and firm...

Industrial Marketing Management 2012 / 10 Vol. 41; Iss. 7

Strategic orientations, marketing capabilities and firm performance: An empirical investigation in the context of frontline managers in service organizations

Theodosiou, Marios, Kehagias, John, Katsikea, Evangelia
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
41
Language:
english
Journal:
Industrial Marketing Management
DOI:
10.1016/j.indmarman.2012.01.001
Date:
October, 2012
File:
PDF, 325 KB
english, 2012
Conversion to is in progress
Conversion to is failed