Evaluation of Internet Advertising Research: A Bibliometric...

Evaluation of Internet Advertising Research: A Bibliometric Analysis of Citations from Key Sources

Kim, Juran, McMillan, Sally J.
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Volume:
37
Language:
english
Journal:
Journal of Advertising
DOI:
10.2753/JOA0091-3367370108
Date:
April, 2008
File:
PDF, 221 KB
english, 2008
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