An experimental approach to segmenting buyers of marketing...

Industrial Marketing Management 1985 Vol. 14; Iss. 1

An experimental approach to segmenting buyers of marketing research

Robert E. Krapfel Jr., Darlene Brannigan-Smith
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Volume:
14
Year:
1985
Language:
english
Pages:
8
DOI:
10.1016/0019-8501(85)90028-8
File:
PDF, 791 KB
english, 1985
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