Exploring Ad-Elicited Emotional Arousal and Memory for the...

Exploring Ad-Elicited Emotional Arousal and Memory for the Ad Using fMRI

Bakalash, Tomer, Riemer, Hila
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
42
Language:
english
Journal:
Journal of Advertising
DOI:
10.1080/00913367.2013.768065
Date:
October, 2013
File:
PDF, 1.02 MB
english, 2013
Conversion to is in progress
Conversion to is failed