Comparative Judgments of Numerical and Verbal Attribute...

Journal of Consumer Psychology 1994 Vol. 3; Iss. 1

Comparative Judgments of Numerical and Verbal Attribute Labels

Madhubalan Viswanathan and Sunder Narayanan
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Volume:
3
Year:
1994
Language:
english
Journal:
Journal of Consumer Psychology
DOI:
10.2307/1480636
File:
PDF, 431 KB
english, 1994
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